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Supercharge your organization
Business Intelligence & Analytics
Supercharge your organization

Business Intelligence & Analytics

Bring the latest data analytics to your organisation. Evaluate, compare and enjoy updated sports data analytics.

Main Benefits

New tools to visualise business performance and increase operational efficiency

Real-time insightsDisplaying the latest information from areas including stadium attendance, TV audiences, technology platforms, social media, ecommerce or macroeconomic data
Personalised dashboardsGiving customised views of key metrics according to user preferences
Simplified reportingExport clear visuals displaying campaign performance and audience interactions.
Competitor analysisIntegrate public data sources to compare results against rival clubs or competitions

Analyse your digital assets to identify new trends and growth opportunities

01Single Sign On authentication
02Telemetry data
03AI & Machine Learning integrated
04GDPR and data privacy consents
05Microsoft PowerBI integration

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If you’re interested in any of our services or would like more information, send us a mail and we will respond to you directly.

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Frequently Asked Questions

What does Sportian do?

We offer technology platforms, services and consultancy that keep our clients one step ahead of the digital transformation of sport and entertainment, focused on three key areas: igniting fan engagement, empowering sports teams and supercharging organisations. All Sportian solutions can be interconnected through its unique digital ecosystem, creating new efficiencies and insights while making the fan experience smoother and more engaging.

How does Sportian’s service work?

All of our projects are designed bespoke to our clients with a long-term vision. We will establish a core working team that will understand your objectives, design your solution and assist in its global launch. Over the terms of the contract, which are typically several years, this team will continue to work on the growth of your project, targeting new audiences, adding new features or offering new insights that can help you to maximise commercial benefits.

What experience does Sportian have?

Sportian began as the internal technology department of LaLiga nearly a decade ago, creating a full range of digital platforms and data analytics tools that helped to drive the competition’s international growth. Since commercialising its services in 2021, Sportian has begun working with a broad range of leading sports and entertainment organisations. See our case studies.

How does Sportian help to create growth?

Adopting digital tools is helping our clients to reach a new generation of fans and grow their global audiences, while drastically increasing the opportunities for monetisation. We work with our clients on various growth strategies such as delivering more targeted and successful fan marketing campaigns, offering premium services and experiences and recruiting new sponsors and commercial partners.

Latest Sportian news

Basketball and Rugby Legends Ginóbili and Gregan Join Advisory Board of Sportian, Globant’s Sports Division

13 February 2024

Basketball and Rugby Legends Ginóbili and Gregan Join Advisory Board of Sportian, Globant’s Sports Division

Sportian Advisory Board will be led by NBA All Star Manu Ginóbili and Australian ex-rugby captain George Gregan, with a focus on how sport can improve fan engagement and athlete performance through technology, supporting the reinvention of the industry

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Sportian Achieves Record-Breaking Time to Develop Major League Rugby's New OTT Platform

16 November 2023

Sportian Achieves Record-Breaking Time to Develop Major League Rugby's New OTT Platform

The Rugby Network, MLR's cutting-edge OTT streaming service, is set to revolutionize the fan experience, boasting a remarkable time to market of 6 weeks. With seamless and secure fan data capture, this venture creates unprecedented opportunities to propel rugby onto the global stage.

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Globant and LALIGA Introduce Sportian, a Global Technology Company Reinventing the Sports and Entertainment Industry

2 October 2023

Globant and LALIGA Introduce Sportian, a Global Technology Company Reinventing the Sports and Entertainment Industry

LaLiga Tech, a digital transformation provider of solutions for the global sports and entertainment sector, has unveiled its new identity, Sportian, at an exclusive event held at the Cívitas Metropolitano Stadium in Madrid today.

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